In 1907, Kellogg’s launched a campaign called "Wink Day" to promote Cornflakes. Women were encouraged to “wink at your grocer and see what you get” (and what they got was a free box of cereal!)
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Instead of McDonald's tearing down a ~200-year-old Georgian mansion, citizens of a small NY town forced them to renovate it instead, resulting in a uniquely historic franchise location.
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Starbucks uses round tables to make solo coffee drinkers feel less alone.
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The Shell Oil Company began as a novelty shop in London that sold sea shells.
3
80% of Publishers' Clearing House $10 million winners did not purchase any magazine subscriptions!
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Blockbuster laughed at a Netflix partnership proposal in 2000.
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Lentil As Anything, a successful Australian restaurant, allows its customers to pay whatever price they feel like paying for the food.
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