According to the Northern Kentucky University, mixing diet soda rather than normal soda with alcohol leads to faster intoxication.
Diet Soda Makes You Drunk Faster Than Regular Mixers
If you're ordering a vodka and diet coke to save calories, you might want to reconsider. Research from Northern Kentucky University reveals that diet soda mixers get you significantly more intoxicated than regular soda—and you won't even realize it's happening.
Researchers Cecile Marczinski and Amy Stamates tested 16 participants across three drinking sessions, serving vodka mixed with regular Squirt, diet Squirt, or a placebo. The results were striking: diet soda drinkers had 18% higher blood alcohol concentrations than those who used regular mixers.
Your Body Treats Sugar Like Food
The difference comes down to how your stomach processes the drink. When you mix alcohol with regular soda, your body recognizes the sugar as food. This triggers a slower gastric emptying process, keeping the alcohol in your stomach longer and slowing its absorption into your bloodstream.
Diet soda contains only artificial sweeteners like aspartame, which your body doesn't register as actual food. Without sugar to slow things down, the alcohol races through your stomach and into your small intestine, where it gets absorbed into your bloodstream much faster.
The Danger You Can't Detect
Here's the scary part: participants in the study couldn't tell they were more intoxicated. When researchers asked how drunk they felt, diet soda drinkers rated themselves the same as regular soda drinkers—even though their blood alcohol levels told a different story.
The cognitive disconnect is dangerous. In follow-up testing, diet mixer drinkers showed notably slower reaction times on computer-based tests, yet their self-assessment remained unchanged. They judged intoxication by how many drinks they'd consumed, not how those drinks actually affected their bodies.
A 2025 study found that participants who drank vodka with regular coke never reached the legal driving limit during testing. But those who mixed vodka with diet coke? They exceeded the safe limit for driving within 40 minutes.
It's Not Just Lab Research
This isn't just a laboratory curiosity—it affects real drinking behavior. Studies show that approximately 36% of college students mix alcohol with diet beverages, and those students experience more alcohol-related problems than their peers who use regular mixers.
The calorie math might seem appealing: why consume hundreds of sugar calories when artificial sweeteners are available? But those calories serve a protective function, slowing alcohol absorption and giving your body more time to process what you're drinking.
Whether you're counting calories or just prefer the taste, understanding how diet mixers affect intoxication can help you make safer choices. If you do opt for diet, be aware that each drink packs more punch than you think—and adjust your consumption accordingly. Your breath test won't lie, even if your perception does.