There's a café in France which charges €7 for a coffee to rude customers and €1.40 to people who talk politely to staff.
17
Newman’s Own foods donates 100% of its post tax profits to charity. As of June 2012 these donations have exceeded 330 million dollars.
11
Jon Bon Jovi has a restaurant that has no prices; guests pay whatever they can or volunteer in exchange for their meal.
103
HP, Google, Microsoft, and Apple have one thing in common – apart from the obvious that they are IT companies. They were all started in garages.
165
The CEO of Japan Airlines makes $90,000 a year, less than the pilots. During an interview, he said "We in Japan learned during the bubble economy that businesses who pursue money first fail. The business world has lost sight of this basic tenet of business ethics."
9
In 1907, Kellogg’s launched a campaign called "Wink Day" to promote Cornflakes. Women were encouraged to “wink at your grocer and see what you get” (and what they got was a free box of cereal!)
-2
In October 1997, when Internet Explorer 4.0 was released, some Microsoft employees left a giant "From the IE team... We Love You" on Netscape's lawn.
9
As part of an advertising campaign, Molson, a Canadian beer company, strategically placed 'beer fridges' around Europe that only Canadian passports could unlock.
11